thinking made visual

Hi, my name is Evgeni Nikolov (Gene) and I'm UX/Product Designer.

I'm a grad of Sheridan's Digital Product Design program with 20 years of experience and global agencies background.



I believe in smart ideas that generate results

With global experience in ad agencies, production studios, and digital training platforms I have worked for a wide variety of clients in the areas of financial, banking, retail, automotive, eLearning, and food industries. My roots are in the visual communication field and my gut instinct is to entangle the customer insights into goal-driven design solutions.

I'm focused on the effortless usability, consistency, and predictability of the interface. User-centered design principles are my fundamentals and I strive to combine look, feel and smooth interactions to achieve life-like user experiences.


My Jam

Concept & Strategy

Information Architecture

User Flows & Scenarios

Wireframes & Prototypes

Visual Design Direction

UI Mockups




Get in touch

Feel free to contact me through the form. I'll get back to you as soon as possible.